Some of the country’s biggest retailers are being accused of using face recognition technology without customers’ knowledge. Stores can use this biometric data to predict people’s shopping habits and send targeted ads their way. Privacy advocates say the technology should be kept out of the hands of private companies. Recode’s Rebecca Heilweil (@rebheilweil) explains.

References: 
Read Rebecca’s story here. 

Enjoyed this episode? Rate Recode Daily ⭐⭐⭐⭐⭐ and leave a review on Apple Podcasts.
 
What do you want to learn about on Recode Daily? Send your requests and questions to recodedaily@recode.net. We read every email! 
 
Subscribe for free. Be the first to hear the next episode of Recode Daily by subscribing in your favorite podcast app.
 
Learn more about your ad choices. Visit megaphone.fm/adchoices

This episode was made by: 
 Host: Adam Clark Estes

 Producer: Alan Rodriguez Espinoza (@ardzes)


 Engineer: Paul Robert Mounsey


Support Recode Daily by making a financial contribution to Vox! bit.ly/givepodcasts
Learn more about your ad choices. Visit podcastchoices.com/adchoices