2 min listen
Going Against The Grain With OUI The People Founder Karen Young
FromWorkParty
ratings:
Length:
37 minutes
Released:
Feb 16, 2022
Format:
Podcast episode
Description
The beauty industry has a major influence on women, and there’s no question about it. Since the dawn of advertising, we’ve looked to unrealistic images of beauty that have resulted in negative self-talk, low self-confidence, and unrealistic beauty standards among women. But as today’s guest can attest: a new, much-needed wave in the beauty movement has arrived, and she is paving the way. Long gone are the days of using self-deprecating language to sell products that make us “more lovable”. When launching OUI The People, CEO & Founder Karen Young took note of the shaving ads from the ’50s and realized that modern brands using similar language needed to make a change. As someone who had firmly established herself in both the luxury fashion and beauty industries before branching out and starting her own Black-Owned, Brooklyn-based direct-to-consumer skincare brand, Karen was on a mission to inform our culture and change the beauty conversation. Her brand OUI The People offers a beautiful heirloom safety razor and all-natural luxury grooming products that cater to modern women’s needs. Named one of the top-searched, Black-owned beauty brands in 2020 with an increase of 1,150%, her brand continues to make a name for itself, while promoting inclusivity and product efficacy. Now one of less than 100 Black Women to ever raise over $1 million dollars, she recently closed an oversubscribed seed round and has now raised more than $3 million dollars! Today, I’m so excited to be joined by the lovely Karen Young who can share first-hand what it takes to lead a movement in the beauty industry, how to raise capital, how her upbringing impacted her outlook on self-care, and how her background in psychology informs her highly personalized customer experience. There is so much I want to chat with her about today, so without further ado, let’s get into it! To join the WorkParty click HERE To connect with Karen Young click HERE To connect with Jaclyn Johnson click HERE To learn more about OUI The People click HERE To follow along with Create & Cultivate click HERE To submit your questions call the WorkParty Hotline: 1-(833)-57-PARTY (577-2789) Visit Shopify.com/party for a free 14 day trial and get full access to Shopify's entire suite of features. Produced by Dear Media
Released:
Feb 16, 2022
Format:
Podcast episode
Titles in the series (100)
WorkParty Trailer: Part work, Part party. WorkParty is a movement for a new generation of women like yourself, women who are redefining the meaning of work on their own terms. Welcome to WorkParty the podcast. Where creative and entrepreneurial women celebrate each... by WorkParty