Coaches are always struggling to create an identity for your football team. We don’t need to create it though - you should be trying to develop the identity. It’s an important distinction, and the biggest takeaway from this podcast. You need to build around the strongest positive character trait that the majority of your team possesses. To find your football team’s identity, you need to examine the community, parents, tradition, and your current players. You also need to look at yourself and the coaches around you. In this episode of The Football Coaching Podcast, find out just what the Team Identity really means, and how you can develop one that will take your football team to the next level of success. I’ll also share several examples of Team Identity for you to look at, to help you decide what direction your football team’s identity needs to go in. This isn’t about X’s and O’s, but if you want to give your team’s defense a new identity, I’ve got a free gift for you. Visit http://425defense.com/podcast to get instant access to my Foundations of the 4-2-5 Defense video series. Visit and follow my Twitter Profile Page @footballinfo to vote for next week’s poll topic!