Welcome to this Friday's jam session. Now you might be asking, how do I get my question answered? All you need to do is become part of our take-action crew. How do you do that? Head on over to https://takeactioncrew.com. It's totally free. We do this every single Friday. What you're listening to is one that we did last week.You can always show up to the rock your brand podcast and listen to our live jam session if you can't attend. So please sit back, relax and let's jam. Welcome back to another Friday jam session. We're going to talk about one of my favorite topics, and that is content creation.I will recap a recent coaching call, a hot seat session that we did for one of our members inside of brand creators academy. Two days ago, we jumped on, and we spent about an hour and a half going through his business—some of the obstacles that he was finding hard to maneuver around. I went ahead and got him past that. I want to share with you what that was because a lot of you, not all of you, are struggling with content creation. I will say this content creation, and publishing content is probably one of the number one things that you should be focusing on with a niche property. Keyword research is critical, but we get stuck there sometimes. In order for it to pay off, we need to click publish. If we don't, we're not going to have a chance to rank, getting traffic from Google. So we need to understand that it's a huge component to building out our niche property because we get traffic. If we only have one piece of content or two pieces of content out there, what type of traffic can you expect? I will try to give you a play-by-play as I'm walking through it. I am going to be sharing my screen.