30 min listen
Building a People First Business with Lauren Kennedy
FromStreamlined Solopreneur: Tips to Help Busy Business Owners Save Time
Building a People First Business with Lauren Kennedy
FromStreamlined Solopreneur: Tips to Help Busy Business Owners Save Time
ratings:
Length:
50 minutes
Released:
Oct 4, 2021
Format:
Podcast episode
Description
Sometimes you know you're destined to run your own business. You work for companies and realize that you can't really work within the confines of a corporate structure. It's something I realized pretty much in high school. And it's something today's guest, Lauren Kennedy, has known all her life. Realizing then, she took her drive and built a marketing automation company…with a twist. While both marketing and automation can be terms associated with the impersonal, she's set out to build a people-first company. And that's the main focus of our discussion today. Of-course, it didn't stop me from asking about marketing automation. And in Build Something More, we talk about being active and helping people on social media, including Reddit.
Top Takeaways
Sales is the authentic exchange of knowledge - you're showing people what you know, and what you can do. Put another way, your knowledge is not proprietary. Your ability to do it is.The goal of marketing automation is to get as much done with as few resources as possible. You can make sure you communicate personally and properly with the right automations.Be a sponge. Take every opportunity to learn and absorb - about your craft, about your clients, about your employees. Then squeeze it back out.Pre show release - how hard it is to come up with an elevator pitch for yourself, imposter syndrome
Show Notes:
Lauren KennedyLauren On TwitterLauren on LinkedinLauren on Facebook Jen Bourn EpisodeBuild Something Club
Top Takeaways
Sales is the authentic exchange of knowledge - you're showing people what you know, and what you can do. Put another way, your knowledge is not proprietary. Your ability to do it is.The goal of marketing automation is to get as much done with as few resources as possible. You can make sure you communicate personally and properly with the right automations.Be a sponge. Take every opportunity to learn and absorb - about your craft, about your clients, about your employees. Then squeeze it back out.Pre show release - how hard it is to come up with an elevator pitch for yourself, imposter syndrome
Show Notes:
Lauren KennedyLauren On TwitterLauren on LinkedinLauren on Facebook Jen Bourn EpisodeBuild Something Club
Released:
Oct 4, 2021
Format:
Podcast episode
Titles in the series (100)
Episode 4: Cory Miller & iThemes: Sponsored by: Themetry Hover.com: Get 10% off your first order! In this episode, Cory and I have a great conversation about all of the things iThemes does, how they got there, why they do things, and the most important aspect of any business. by Streamlined Solopreneur: Tips to Help Busy Business Owners Save Time