Jasmine is based in San Jose, California and recently graduated with her Bachelor's Degree in Business & Environmental Studies.   In 2020 Jasmine was inspired by Beau Mills and his 24hr Marathon Challenge - she loved this idea of running 1.1 mile every hour and decided to do her own version of the challenge. Jasmine wanted to raise awareness around issues including police brutality, running alone as a female and Missing Murdered Indigenous Women (MMIW).    Jasmine dedicated each mile she ran to a different individual who has been a victim of police brutality or violence.   Jasmine first started running in college and soon discovered an issue with the hydration options available for her to take on longer runs. Soon after, she founded  Vessel Athletics, a functional activewear brand for runners, launching the world’s first Hydroshirt, a shirt that integrates a removable hydration pack, allowing athletes to seamlessly hydrate on runs, without the need for a heavy hydration backpack, flimsy water belt, or bottle.    Her passion lies in entrepreneurship, community building, social and environmental advocacy, and of course, running.   Jasmine share more about her life, her passion for running and provided top tips and advice to help you take your first step to becoming a running.    New episodes of the Tough Girl Podcast go live every Tuesday and Thursday at 7am UK time - Subscribe so you don’t miss out.    The Tough Girl Podcast is sponsorship and ad free thanks to the monthly financial support of patrons. To find out more about supporting your favourite podcast and becoming a patron please check out www.patreon.com/toughgirlpodcast.   Show notes Who is Jasmine Growing up in Northern California  Being sporty and active Playing basketball Being inspired by her Aunt Her dreams and ambitions Wanting to start her own business and wanting to be an entrepreneur Hating running while at high school Enjoying running more at College Being shy and introverted and wanting to do something on her own Signing up for local running events Finding a love for running  Connecting with the running community Running for the mental and health benefits Doing her first 10K alone Training for her first marathon Dealing with knee injuries Starting her own running group Seeing the value in online communities  Running Industry Diversity Coalition. (RIDC)  Being a Community Lead for RIDC #StopAsianHate Talking about the bigger social issues and learning from other people Advice for women who feel that they don’t fit in Inviting your friends to run and hike Taking on a 24hr Marathon Challenge Being inspired by Beau Miles - A Mile an Hour: Running a different kind of marathon  Dedicating every mile to a victim  The epidemic of Missing and Murdered Indigenous Women (MMIW) Being supported by her friends and family  Virtual runs and virtual challenges Being motivated to go running Founding Vessel Athletics  The idea behind the product Launching the product on Kickstarter Looking for product testers in the USA Final words of advice for new runners Don’t put too much pressure on yourself.    Social Media   Vessel Athletics - is creating the world’s first Hydroshirt®, a patent-pending activewear shirt that holds a removable hydration pack, allowing runners and athletes to seamlessly hydrate.   Website www.vesselathletics.com    Instagram @vesselathletics   Personal - @thejasruns    Running Industry Diversity Coalition: Creating a more equitable and inclusive running industry.     The Running Industry Diversity Coalition is a newly formed coalition of running brands, running retailers, and runners representing Black, Indigenous and people of color (BIPOC) who are working together to increase diversity within the running industry. We are brought together by our love of running and desire to cease the existing systemic racism in the running industry and running community. The national coalition is a working group that seeks to challenge the current status while unifying