Today with Demetrius Robinson: Welcome to A Well-Designed Business. Demetrius Robinson, full-service luxury interior designer and lifestyle brand pro behind At Home With Savvy, shares his secret sauce for Instagram success. Demetrius chats about why he recently rebranded, how he approaches his online community, and how he hacks the occasional lack of motivation. Pick it apart: [9:58] Demetrius gives an overview of how he selects brands he represents   [22:30] Demetrius explains how he meshes his DIY community and his luxury clients   [30:10] LuAnn and Demetrius discuss the importance of tone and language choice on social and with clients   [36:12] Demetrius talks about why and how he rebranded   [49:17] Demetrius shares his process for creating content   LuAnn and Demetrius Robinson’s Ah-Ha moments: “It’s about not just being present, it’s about being sure of what you’re there to do.” - Demetrius Robinson   “Our reputation is all we have.” - Demetrius Robinson   “I lean on discipline rather than motivation.” - Demetrius Robinson More About Demetrius Robinson: Demetrius is an Indianapolis based Interior Designer, Content Creator and founder of At Home With Savvy, a home lifestyle brand that's dedicated to inspiring others to live a more elevated home lifestyle. He founded his interior design business in 2016 and recently began creating design and lifestyle content online at the start of the global pandemic in March of 2020. In just one short year he's grown his Instagram account from 6k-94k followers by implementing a strong and unique social media strategy. With the growth of his online platform, he's had the opportunity to partner with brands such as Spotify, NEST Fragrances, Home Depot to name a few. Connect with Demetrius Robinson: Website  Instagram What’s new with LuAnn Nigara luannuniversity.com http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Pre-Order Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast