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#132 – Niching Down to Find Product-Market Fit with Ryan Born of Cloud Campaign

#132 – Niching Down to Find Product-Market Fit with Ryan Born of Cloud Campaign

FromIndie Hackers


#132 – Niching Down to Find Product-Market Fit with Ryan Born of Cloud Campaign

FromIndie Hackers

ratings:
Length:
63 minutes
Released:
Nov 4, 2019
Format:
Podcast episode

Description

When Ryan Born (@_RyanBorn) first emailed me about becoming one of Cloud Campaign's early customers, I replied with a long list of reasons why I wasn't going to use it. Two years later, he's generating over $25,000/month in revenue and growing at 32% month-over-month! In this episode, Ryan shares how he found his way to product-market fit by interviewing hundreds of people to find out who is and who isn't his ideal customer. He also discusses the advantages of picking a niche, the ins and outs of running Facebook ads profitably, and how dipping his toe in the water of numerous marketing channels helped him discover which one was worth diving into more deeply.Transcript, speaker information, and more: https://www.indiehackers.com/podcast/132-ryan-born-of-cloud-campaign
Released:
Nov 4, 2019
Format:
Podcast episode

Titles in the series (100)

Courtland Allen interviews the ambitious indie hackers who are turning their ideas and side projects into profitable online businesses. Explore the latest strategies and tools founders are using to capitalize on new opportunities, escape the 9-to-5 grind, and create their own personal revenue-generating machines. The future is indie!