23 min listen
366: How To Build A Following With Your Expertise
366: How To Build A Following With Your Expertise
ratings:
Length:
7 minutes
Released:
May 9, 2018
Format:
Podcast episode
Description
If you prefer to read this as a blog post, click here; http://tayorockson.com/blog/2018/5/6/how-to-build-a-following-with-your-expertiseOne of the most common challenges I have noticed while working with aspiring thought leaders and change makers is that a lot of them struggle with ways to position themselves as experts or the go-to people in their field of interest.In fact, the number one question I get asked is this:"What is the best way to communicate to my potential clients and the world that I am a subject matter expert in XXX?"Essentially, they want to know how they can translate their expertise in a way that demonstrates trust and leads to a following.So I recently asked Josue Peña, a growth expert who has a 200 million follower network this same question when I interviewed him for Thought Leader Academy (https://www.thoughtleaderprogram.com/courses/membership) and here's what he said: Provide value in what you're an expert in ORBecome the Google of the niche you want to be an expert inI explain further in this episode.____________________If you want to work with me one on one, click here http://tayorockson.com/brand-with-a-purpose/If you want to learn from several of the brightest thought leaders in the world, click here https://www.thoughtleaderprogram.com/courses/membership
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Released:
May 9, 2018
Format:
Podcast episode
Titles in the series (100)
Find Your passion, Travel the World And Get Paid with Anita Wing Lee: Anita Wing Lee is a transformational coach, entrepreneur and speaker who guides aspiring changemakers, ambitious students and young professionals to become their most brilliant, fearless selves. Anita has successfully guided, coached and mentored... by As Told By Nomads