Social Media Science: How Behavior Impacts Social Media Marketing

Twitter Marketing: Does it Still Matter? - 2: Is Twitter still a good marketing channel? With so much focus on Facebook and Pinterest, has this network lost its value? In this episode, Brian Solis, author of The End of Business as Usual and Engage, and principal analyst at Altimeter Group gives... by Social Media Marketing Podcast

24 min listen

Google+ Marketing: Why Marketers Should Not Overlook Google+ - 6: Have you given up on Google+? Are you wondering whether it is worth managing yet another social network? In this episode, I interview Jesse Stay, author of several books including Google+ for Dummies and Google+ Marketing for Dummies. Jesse shares... by Social Media Marketing Podcast

34 min listen

Search and Social: What Marketers Need to Know About the Changing Landscape - 28: Do you use social media and search to promote your business? Are you wondering how the landscape of search and social is changing, and how to benefit from it? In this episode, I interview Lee Odden, author of the book Optimize: How to Attract and... by Social Media Marketing Podcast

37 min listen

Publishing eBooks: How Marketers Can Get Started - 16: Have you ever considered publishing your own eBook? Are you wondering what the advantages are for marketers? In this episode, I interview Jim Kukral, founder of Digital Book Launch and Author Marketing Club. Jim is also the author of the book... by Social Media Marketing Podcast

34 min listen

Failing to Start: Why We Accept Mediocrity and How to Change - 22: Do you accept your lot in life? Are you afraid of starting something new? In this episode, I interview Seth Godin, the bestselling author of Purple Cow, Tribes, Linchpin and many others. His most recent book is The Icarus Deception. He’s also the... by Social Media Marketing Podcast

31 min listen

Social Persuasion: How to Move People to Action - 8: Want more of your readers to take action? Are you looking to increase the persuasion of your content? In this episode, I interview Derek Halpern, founder of Social Triggers. Derek shares the tactics he uses to get people to take... by Social Media Marketing Podcast

33 min listen

Facebook Mobile for Business: What You Need to Know - 1: Do you take Facebook with you on your mobile device? Turns out 543 million people access Facebook while out and about! In this premier episode, I interview Mari Smith, author of The New Relationship Marketing and co-author of Facebook Marketing: An... by Social Media Marketing Podcast

30 min listen

Establishing Trust: How to Build Relationships With Social Media - 11: Are you wondering how to best build a platform with social media? Do you want to learn how to build trusted relationships online? In this episode, I interview Chris Brogan, CEO of Human Business Works and author of several books including The Impact... by Social Media Marketing Podcast

36 min listen

Facebook Marketing Mistakes: What to Avoid and Why - 3: Are you struggling to make Facebook marketing work for your business? Many marketers don’t know how to connect with their audience on Facebook in a meaningful way for their business. In this episode, I interview Brian Carter, author of The Like... by Social Media Marketing Podcast

26 min listen

How Content Can Help You Build a Loyal Following - 4: Are you trying to build an engaged loyal following that loves you and your business? Have you tried to use video, podcasting or social media to build engagement? In this episode, I interview Pat Flynn, founder of Smart Passive Income. Pat shares... by Social Media Marketing Podcast

38 min listen

Pinterest Marketing: What Marketers Need to Know to Succeed - 14: Are you wondering if Pinterest can help your business? Do you want to get more traffic from your Pinterest account? In this episode, I interview Beth Hayden, author of the new book Pinfluence: The Complete Guide to Marketing Your Business on... by Social Media Marketing Podcast

31 min listen

Starting a Podcast: What You Need to Know to Succeed - 20: Do you listen to podcasts? Are you interested in starting your own podcast? In this episode, I interview Cliff Ravenscraft, the world’s leading evangelist on podcasting and founder of Podcast Answer Man. Cliff shares his knowledge... by Social Media Marketing Podcast

38 min listen

Blogs, Books and Social: How the World Has Changed - 12: Do you think the world of publishing is evolving? Have you ever thought of self-publishing? In this episode, I interview Guy Kawasaki, former chief evangelist for Apple and author of many books including Enchantment and What the... by Social Media Marketing Podcast

31 min listen

LinkedIn Marketing: New Features to Enhance Your LinkedIn Results - 13: Do you use LinkedIn for your business? Are you wondering how LinkedIn can help your online marketing? In this episode, I interview Viveka von Rosen, founder of Linked Into Business and author of the new book, LinkedIn Marketing: An Hour a Day. Viveka... by Social Media Marketing Podcast

36 min listen

Community Building: How to Grow With the Power of People - 10: Does your business have an active community? Would you like to build a community to support your business? In this episode, I interview John Jantsch, founder of Duct Tape Marketing and author of several books including The Commitment Engine. John... by Social Media Marketing Podcast

33 min listen

Blogging for Business: How Content Can Improve Your Sales - 7: Are you wondering how a blog can help your business? Are you trying to figure out how content can improve your sales? In this episode, I interview Marcus Sheridan, founder of The Sales Lion and author of the ebook Inbound and Content Marketing Made... by Social Media Marketing Podcast

31 min listen

Starting an Online Show: How to Quickly Grow Your Platform -18: Have you ever dreamed of having your own podcast show? Do you want to know how to get started? To learn more about what goes into starting your own show, this episode of the goes deep on the subject. You’ll learn the different formats... by Social Media Marketing Podcast

30 min listen

Following Your Passion: How Content Can Help You Grow - 19: Do you follow your passion? Are you wondering if there might be a link between content and living your dreams? In this episode, I interview C.C. Chapman, co-author of Content Rules. He’s also a blogger at Digital Dads, a photographer, a long time... by Social Media Marketing Podcast

34 min listen

Storytelling: Why Stories Attract More Customers - 21: What’s the story of your business? Are you wondering how storytelling can help your marketing and sales? In this episode, I interview Dave Kerpen, author of Likeable Social Media. He’s also the co-founder of Likeable, an INC 500 social media... by Social Media Marketing Podcast

35 min listen

Purpose: How Facebook Built an Empire - 23: Does your business have a purpose? Are you wondering how having a purpose can help drive the success of your business? In this episode, I interview Ekaterina Walter, a global social innovation strategist at Intel and member of the board... by Social Media Marketing Podcast

35 min listen

Social Media Science: How Behavior Impacts Social Media Marketing - 5: Want to understand the psychology behind why people interact via social networks? During this fascinating interview I explore these very concepts. In this episode, I interview Ric Dragon, author of Social Marketology and CEO of DragonSearch. Ric... by Social Media Marketing Podcast

27 min listen

Podcasting Renaissance: Is Podcasting Making a Comeback? - 9: Are you thinking of starting a podcast? Do you believe podcasts are making a comeback? Do you find yourself listening to more podcasts lately? In this episode, I interview Mitch Joel, author of Six Pixels of Separation and founder of the Six... by Social Media Marketing Podcast

34 min listen

List Building With Social Media: How to Grow Your Email List - 29: Do you want to grow your email list? Wondering how social media can help you grow a list of prospects? In this episode, I interview Amy Porterfield, co-author of Facebook Marketing All-in-One for Dummies. She’s also the host of the new podcast... by Social Media Marketing Podcast

33 min listen

Blogging Success: How to Create Content People Love - 17: Do you want to drive more traffic to your website? Would you like to create content that people will go crazy for? In this episode, I interview Michael Hyatt, author of Platform: Get Noticed in a Noisy World, former CEO of Thomas... by Social Media Marketing Podcast

32 min listen

Using YouTube to Build Your Brand, Authority and Business - 27: Do you use YouTube videos to market your business? Are you wondering how you can get more viewers and engagement for your channel? In this episode, I interview Steve Spangler, author of Fire Bubbles and Exploding Toothpaste and Naked Eggs and Flying... by Social Media Marketing Podcast

39 min listen

Twitter Marketing: How to Use Twitter for Business - 24: Do you use Twitter for your business? Are you wondering how Twitter can help you build relationships? In this episode, I interview Mark Schaefer, author of Return on Influence and The Tao of Twitter. He’s also a marketing... by Social Media Marketing Podcast

41 min listen

Theft: 9 Ways to Protect Yourself From Losing Your Data - 37: Do you rely on your computer for business? Is your computer and data secure? In this episode, you’ll learn different ways to protect your data and make sure your business is back up and running very quickly if you were ever to lose it. Show Notes: by Social Media Marketing Podcast

26 min listen

Blogging: A Business Model for Growth - 25: Do you blog for business? Are you wondering how blogging can help your business? In this episode, I interview Joe Pulizzi, founder of the Content Marketing Institute and co-author of Get Content, Get... by Social Media Marketing Podcast

33 min listen

Marketing Reboot? Are You Ready to Change? - 42: Is your business ready to face the technological and sociological changes that are happening right now? To learn why you need to consider rebooting the way you market in this rapidly changing world, I interview Mitch Joel. Mitch... by Social Media Marketing Podcast

33 min listen

Becoming a Blogger: Do You Have What it Takes? - 32: Are you thinking of starting a blog or restarting your blog? Do you wonder if you have what it takes to attract a strong blog audience? In this episode, I interview Stanford Smith, co-author of Born to Blog. He is also the founder of the Pushing... by Social Media Marketing Podcast

36 min listen

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Social Media Science: How Behavior Impacts Social Media Marketing

Social Media Science: How Behavior Impacts Social Media Marketing

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