In this episode, Jay interviews Nick Nanton, an Emmy Award-winning director, best-selling author, and keynote speaker. Nick helps entrepreneurs, thought leaders, and businesses share their message and mission with the world through media. Nick shares how he defined branding and why he believes the best story will always win. You’ll learn the three things NIck focuses on when he makes a documentary, why we tend to write off our own gifts, and why being of service is the best route to success. Listen in to learn how to interview by “having the conversation in the room”, how to find and tell the best stories, and what he attributes to his success during the pandemic. 01:00 - 11:00 - Nick explains what he does, why he shifted to creating brands, what media does, how he defines branding, and why the best story always wins. 11:00 - 24:30 - How he makes a documentary, why we write off our own gifts, why people don’t think their own story is interesting, and the three things he focuses on for documentaries. 24:30 - 34:00 - Nick’s background working with bands and music, what he learned about content and stories, and how he finds good stories. 34:00 - 48:00 - The mistakes Nick has made, his Unique Ability, what he has done during the pandemic, and how he has the best conversations on his podcast. 48:00 - 01:00:00 - What he attributes to his success during the pandemic, the future of storytelling, and how he creatively and ethically leveraged available resources.01:00:00 - 01:06:00 - How he focuses his creative discipline, how to become creative, and what Nick hopes people will get out of this conversation.