It's not often that my socks get knocked off, but believe me when I tell you Mike Kim knocked. My. Socks. Off.  In fact, I haven't even WORN socks since I recorded this episode.
Realtalk: Mike drops value bombs aplenty about how to move prospective donors from zero awareness of your cause to becoming a donor (hint: it's a learnable framework), how to tell a memorable story (hint: it's a framework) and the three stories that all organizations must have.  Seriously, do not miss this one if you raise money, raise awareness or want to invite partners to your cause.  So, basically, everybody.
You're welcome.
I've been a long-time fan of Mike's: mikekim.com
Follow his podcast: Brand You Podcast and the Fully Funded Podcast

---

Support this podcast: https://anchor.fm/nonprofitlowdown/support