Today's guest is Natalie Rozenblat, Marketing Strategist at Incipia. She shares everything you need to know about driving mobile app downloads on TikTok.
Topic Covered:

(03:12) - What is working on TikTok
(04:43) - Macro influencers working better on TikTok
(06:21) - Macro influencers vs micro influencers
(13:17) - How much to actually pay your influencers
(17:26) - Do you Reach influencers with a personal or Business account?
(18:05) - How to track ROI on TikTok campaigns?
(19:01) - The 101 on Google UAC
(20:06) - Intimately us App Audit
(34:14) - Drinkster App Audit
(40:47) - What do you think about Apps vs Websites
(48:40) - MTT Basics Poker Tournament Strategy App Audit
(58:39) - Writey App Audit

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