Today's show I speak to a husband and wife team.  They share with me the iterations they went through in order to see success.  I talk with entrepreneurs all the time---and a lot of the time the story you hear is one where they worked hard—found some kind of secret sauce and then just built on top of that -----the story you are going to hear today is one that is much more typical of the evolution of a company and a leadership team and how that that continually evolves as they react to outside market forces.    I enjoyed my time with these two----I hope you stick with us.   Before we get to the episode----I want to tell you about the best kept secret that everybody knows about but, very few prople know how to crack the code-----that is radio----everyone knows that all the top producers are on radio but, almost nobody truly knows how to do it well.   Over here at myradioexpert.com we have been doubling our clients businesses for the last 7 years----we live and breathe advertising and we are the best at thwat we do0---we pick the right stations with the right demographics and we are able to cut media deals that 99.9% of businesses just couldn’t.  We have spent years developing our secret sauce from knowing exactly how much to spend on a spot to what copy will get your phone ringing.  If you want to double your business---send me an email to superagentslive@gmail.com or go to myradioexpert.com and fill out the getting started sheet.