I’m so excited to have my friend and fellow masterminder, Jeff Ragan, on the show today. As the founder of KiZE Concepts, his story really showcases what it truly means to be generous. Seeing food as something that links us all together, he took a risk with his peanut butter “fudge-like” bar and founded KiZE Concepts in an effort to change lives through food, service and charity. Jeff admits that the process has always had its challenges – especially since he knew nothing about running a business – but it’s been an enjoyable fight nonetheless because he knows he’s helping others (KiZE helps feed 1,000 kids a day in Haiti) and inspiring others to do the same. Get ready for a knowledge- and inspiration-packed episode that will have you motivated to give more in all areas of life. Jeff’s energy is contagious and I can’t wait to hear what kind of an impact our conversation has on you!   In This Episode We Talk About: Where the idea of KiZE originated Jeff’s 3E Principle (Easy, Enjoyable and Energizing) What gives Jeff energy The many KiZE packaging struggles and iterations Why Jeff doesn’t want people to think his company’s generosity is for marketing Being unified by food KiZE’s love-based business model Generosity and giving Being authentic and realizing it’s not about you KiZE’s mission work in Haiti     Resources: Receive 20% off any order by using the code CHRIS HARDER at https://kizeconcepts.com/shop Instagram: @kizeconcepts, @thekizeguys Email Jeff at Jeff@kizeconcepts.com See How Your KiZE Support Helps Feed Those Around the World: https://youtu.be/JhM3BcQUw-Q     Question Highlights: What is one of your superpowers? What is one thing you’re challenged by? What is one of your favorite accomplishments? Where did the idea of KiZE come from? Were you a budding entrepreneur your entire life or did it begin in college? Where did your generous and loving heart come from? When did you decide to put your “fudge” into a wrapper to sell to people? What was the toughest thing you had to overcome with your business? Can you apply the 3E Principle to business? Where did you get the skill set to build your company? When did feeding 1,000 kids a day become a part of the KiZE mission? Is it better to give out loud or give in the dark? What’s next for KiZE?   Quotes “Life happens when you give it away.” “Be great, love people and spread joy.” “The only risk for me was not taking one.” “Between experience and referencing others’ experiences is how you learn.” “The desire to reach your destination keeps you going.” “Resources + Relationships = Real Life Change for the Those Being Given to and the Giver” “See and feed the need.” “You’re either a grower or a slower.” “The pursuit of your dream is your dream.”     Jeff Ragan is the joy-filled Founder/CEO of KiZE Concepts Inc., an Oklahoma City-based healthy lifestyle company with a mission, passion, and purpose to change lives through food, service, and charity. KiZE’s flagship product is the KiZE Bars – clean & simple, gluten free, non-GMO, energy bars with a life changing give-back component. Each KiZE Bar helps create local and global impact. KiZE’s global initiative is a community building and transformational relationship in Haiti where 1,000 kids are fed daily in Haiti. Other efforts include providing resources and relationships to create the family-centered orphan home, school, and community to help not only survive but thrive! Jeff’s goal is to change the world for the better by “feeding” people in mind, body, heart, and soul so they live the best life possible and help others do the same.   Follow me on social media @ChrisWHarder on Instagram and check out www.ForTheLoveOfMoney.com