Luis Benitez spent his twenties atop the world’s most famous mountains. After witnessing the Nangpa La shooting at Cho Oyu and meeting with the Dalai Lama, Luis changed his trajectory through life. Now he’s in charge of bringing recreation to the center of the political debate. If we want to protect the places we love, Luis thinks we need to take a page from the oil companies’ playbook. Learn more about your ad choices. Visit megaphone.fm/adchoices