Secrets to Branding Your Campaign with Ted Cruz’s Brand Strategist – Bonnie Siegel

Cruz’s Grassroots Point Man with Jon McClellan: Ted Cruz knew his race needed to be a Grassroots victory, and Jon McClellan helped lead that effort! This week we’re continuing our time in Cruz World. I wouldn’t blame you for wondering if we’re turning into the Cruz Campaign podcast but that’s not qu... by How To Run For Office

72 min listen

Service Dog and Veteran Advocate with Cole & Kaya Lyle: How did a Marine Corps Veteran and his Service Dog become the most powerful Lobbying team in DC? Today we’re doing a special episode with a two good friends of mine, Cole and Kaya Lyle. Both are a bit on the hairy side but Kaya is clearly the more lova... by How To Run For Office

50 min listen

General Consulting and Helping Conservatives Win with Luke Macias: How to excel as a General Consultant and help Conservatives Win! This week’s guest is my good friend Luke Macias, owner of the Texas-based Macias Strategies. Macias Strategies is driven by the desire to achieve conservative policy outcomes at the state... by How To Run For Office

74 min listen

How to Build Your Campaign’s Content and Social Media Strategy with Gabriella Hoffman: Gabby Hoffman Introduction: Today we’re talking with Conservative Media Strategist and Social Media Consultant, Gabriella “Gabby” Hoffman. She graduated from UC-San Diego in June 2012 with a degree in Political Science and a minor in History. by How To Run For Office

45 min listen

How to Run For Office Podcast Introduction: How to Run For Office Podcast Introduction Welcome to the How to Run For Office Podcast’s Introduction Episode! I’ve been involved in politics for 20 years and have had the opportunity to train thousands of activists and hundreds of candidates in how t... by How To Run For Office

4 min listen

Handling the Media & Honing Your Message with Brian Sikma: Show Notes: [00:35] – What it takes to get started working in politics [01:45] – Brian’s background in politics [04:45] – The value of character and work-ethic in politics [07:30] – How to land your first job in politics [10:55] – Understanding WHY you... by How To Run For Office

37 min listen

Opposition Research & Running for President with John Lappe: Learn about Opposition Research and Campaign Vulnerability Studies from the expert who ran Ted Cruz’s internal vetting! Today we’re talking about campaign intelligence and opposition research with the man responsible for quarterbacking the internal vet... by How To Run For Office

69 min listen

Social Media and Electing Ted Cruz with Josh Perry: Electing Ted Cruz to the Senate was a monumental challenge, and Josh drove the digital campaign that made it happen! Today we’re talking to the man behind Ted Cruz’s social media success: Mr. Josh Perry. Josh is an alumni of the University of Texas at ... by How To Run For Office

44 min listen

Winning with Grassroots & Leveraging Volunteers with Toby Marie Walker: Toby Walker joins us to share what she's learned in 10 yrs of political service: From Grassroots Volunteer to advising Presidential candidates. by How To Run For Office

55 min listen

Digital Campaign Tips, Tricks & Wizardry with Ryan Mauldin: Managing Campaigns, Building a Digital Campaign and Humanizing Candidates Today we’re talking to Ryan Mauldin about campaign management, constructing an effective digital campaign and how to build connections between candidates and voters. by How To Run For Office

37 min listen

How to Get Elected at 25 with Rep. Daniel Zolnikov: Daniel Zolnikov was elected at 25 to the State House and just entered his 3rd Term at 29. Learn the secrets to his success and what drives him politically! by How To Run For Office

54 min listen

Succeeding in Public Office & Ethics 101 with Tony McDonald: Show Notes: [00:30] – Tony McDonald Introduction [01:37] – Tony’s background in politics [02:55] – Young Conservatives of Texas [06:05] – Building a strong team, as a newly elected official [11:45] – How to make your mark as a Freshman Representative [... by How To Run For Office

29 min listen

Secrets to Branding Your Campaign with Ted Cruz’s Brand Strategist – Bonnie Siegel: Branding played a definitive role in both the 2016 Republican Primary and the General election and it’s changed the way we view campaigns. I’m excited to have Bonnie Siegel joining us this week to discuss campaign and candidate branding. by How To Run For Office

58 min listen

How to Run a Data-Driven Campaign with Brendan Steinhauser: How to Run a Data Driven Campaign This episode, we’re talking to Brendan Steinhauser, a national grassroots organizer and campaign manager with a fantastic record. Brendan spent seven years in Washington, D.C. by How To Run For Office

45 min listen

From TEA Party Mom to State Senator with Konni Burton: How Konni Burton got active, helped elect Ted Cruz and became an rockstar State Senator This week, we’re talking with my State Senator and long-time friend, Konni Burton! Konni will tell you that the most important parts of her bio are that she is fore... by How To Run For Office

38 min listen

Social Media, Messaging and More – Shoshana Weissmann: Shoshana Weissman is our favorite Twitter Senator and a Social Media Rockstar If you’re a conservative on Twitter, you need to follow this week’s guest: Shoshana Weissmann. Before we get into why, I want to tell you about a really cool tool I found thi... by How To Run For Office

83 min listen

Leadership and Campaign Management with Zan Campbell: As a Naval Aviator and through successful campaign management, Zan knows a little something about campaign management! Our guest this week is Zan Campbell of South Carolina. Zan and I recently got connected because he’s currently managing a State Senat... by How To Run For Office

56 min listen

How to Communicate and Master Policy Like a Pro with Sean Davis: A candidate’s ability to communicate effectively and master policy matter are critical to their success at the ballot box. Sean Davis is a co-founder of The Federalist. He previously worked as an economic policy adviser to Gov. Rick Perry, by How To Run For Office

20 min listen

Losing, Winning and Leading with Integrity with Matt Krause: Losing, Winning & Leading with Integrity Today we’re talking to Representative Matt Krause of Texas 93rd District about how he got started as a candidate and the lessons he has learned through both defeat and victory. by How To Run For Office

34 min listen

Fundraising Tips & Keys to Campaign Strategy with Drew Ryun: What You’ll Learn from Drew Ryun in this Episode: [00:27] – Drew Ryun Introduction [01:52] – How did your family get involved in politics? [04:00] – Give us an overview of your political career [06:25] – What do candidates need to have squared away bef... by How To Run For Office

31 min listen

Is Statesmanship Obsolete? – with Dr. David Bobb: Dr. David Bobb is one of the nation’s foremost experts on statesmanship and the American founding fathers. He joins us today to examine the nature of statesmanship, it’s component virtues and whether they’re obsolete in 2019. by How To Run For Office

64 min listen

Planning GOTV and Staying on Message with Aaron Harris: Voter Fraud, Planning GOTV and Staying on Message Today we’re talking to Aaron Harris about managing campaigns, the differences between partisan and nonpartisan races and what you can do to avoid losing your race due to voter fraud. by How To Run For Office

52 min listen

Lean Campaigns Finish First – Spencer Sullivan: It’s hard to run a race if you’re bloated and overweight. Campaigns are the same way. Spencer Sullivan knows how to cut the fat and win with lean campaigns! Today we’re talking with Spencer Sullivan of Lean Campaign Strategies about how to run efficien... by How To Run For Office

55 min listen

How to Kill Taxes On a Shoestring Budget with Trey Edwards: How Trey Quarterbacked Three Campaigns to Kill Taxes…and Stopped $200 Million Worth! This week we’re joined by Trey Edwards, President of TDS Fundraising and Victory Social Media. He is a campaign and social media specialist from Alabama and has a volu... by How To Run For Office

54 min listen

Mom Power & The Cruz Campaign with Wendy Day: Stories from the Cruz Presidential Race and How Mom Power Helps You Win Today we’re talking to Wendy Day about Campaign Messaging, Leveraging earned Media and how to improve your public speaking and debate skills. by How To Run For Office

59 min listen

Using Facebook to Supercharge Your Campaign – Jenn Gray: We know Facebook can be a powerful tool for campaigns. But using it EFFECTIVELY is tricky. Jenn Gray knows the answers! Each week I get to interview candidates, elected officials and campaign rockstars, discussing everything from Facebook to Block-Walk... by How To Run For Office

56 min listen

What does a General Consultant do? – Corbin Casteel: Corbin Casteel spent more than two decades as a General Consultant for candidates across the country. He shares insights on hiring, firing and working with your general consultant. We just crossed 20,000 downloads a few days ago and I want to say thank... by How To Run For Office

50 min listen

Ted Cruz’s Pollster Talks Big Data and Winning Iowa with Chris Wilson: Chris Wilson is Ted Cruz’s Pollster and he Helps Conservatives Win Elections. This week’s guest is Chris Wilson, the former Director of Research and Analytics for the Ted Cruz for President campaign, where he oversaw all polling, data analytics, by How To Run For Office

41 min listen

Training Patriots and Equipping Future Candidates with Rick Green: Rick Green’s Legacy is Going to Be Training Patriots and Equipping Future Candidates for Public Service. Today’s interview is a special one for me because I’m talking with somebody who has had an enormous impact on my career. by How To Run For Office

57 min listen

How Trump’s Digital Team Broke the Mold in 2016 – Theresa Hong: Love him or hate him, Trump’s campaign was a new animal. Today we’re talking with his Director of Digital Content about how they won the Presidency! 2016 was definitely a unique year in politics and we’ve talked to alumni of a couple different presiden... by How To Run For Office

78 min listen

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Secrets to Branding Your Campaign with Ted Cruz’s Brand Strategist – Bonnie Siegel

Secrets to Branding Your Campaign with Ted Cruz’s Brand Strategist – Bonnie Siegel

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