This week on A Waste of Time with ItsTheReal, we welcome the legendary music video director, Director X (formerly known as Little X), to the Upper West Side! X, who helmed masterpieces for Drake, Jay Z, Kanye, Rihanna, Sean Paul, Aaliyah, Nelly, and so many more, talks about his roots in Toronto, growing up on religion and comic books, and the prophesy of Drake Aubrey Graham. X discusses his journey into music video production, how he developed his own style, and the speed at which other directors stole his aesthetic. X also goes into detail on creative collaboration, TV and film production, how he reacts to social media outreach, and how to work with product placement in 2016, in this fascinating episode!