Recently, I attended Klaviyo’s first ever email marketing conference in Boston and while I was there, I recorded a bunch of podcasts. Today’s episode is with Jake Cohen who is the director product at Klaviyo and an expert on email deliverability.
In this episode, we discuss some of the awesome features Klaviyo just released but the best part are the nuggets that Jake provides on how to improve your email deliverability. These are strategies that I was not aware of and I’m definitely going to change things up.
What You’ll Learn
Klaviyo’s new feature that will allow you to track any parameter to trigger email campaigns
How to improve your email deliverability
How to dynamically change up your set depending on customer behavior
How often you should prune your list
Other Resources And Books
Klaviyo
Sponsors
Klaviyo.com –  Klaviyo is the email marketing platform that I personally use for my ecommerce store.  Created specifically for ecommerce, it is ...
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