My guest today, on the Steve Jobs inspired Join Up Dots free podcast interview is a man who was introduced to the show by a previous guest and personal friend of mine Laura Steward. She said to me “David, why the hell have I not introduced you to this amazing guest before?” And I said “I dont know Laura, only you know the answer to that!” Well, introduced us she did, and aren’t I glad that he is now here, as he is a man who is doing things in a very different way to many people that I have spoken to on the show. He has worked in the high technology and software industries since 1978 as a programmer, salesman, field sales engineer and marketer and has joined up many dots that has now allowed him to start living a life full of passion. He is the author of  Selling Steve Jobs’ Liver?” which is a bizarre title for a book, but seems a perfect one for Join Up Dots once you start reading it. And he is also the author of “In Search of Stupidity: Over 20 Years of High-Tech Marketing Disasters,” too. But that is just one side of how he also juggles his time and passions,  as away from the typewriter he is also the editor of Softletter, and happens to also be the COO of a new SaaS startup too. So has writing about startups and entrepreneurial legends given him the secret steps that guarantee success? And does he see an explosion of entrepreneurs coming our way due to the success of shows like this, where quite frankly they should stay as far away as they can from being the next startup? Well let’s find out as we bring onto the show to start joining up dots with the one and only Mr Rick Chapman.