Diego Abba, president of Italist, an eCommerce site that sells luxury Italian items. Listen as Diego shares his experience working with consumer giants like Proctor & Gamble and Activision, as well as his inspiration to abandon the security of the corporate world to venture out into the uncertain plain of entrepreneurship.
Famous 5Favorite Book? – The Ultimate QuestionWhat CEO do you follow?— N/AWhat is your favorite online tool?—Skype Do you get 8 hours of sleep?— NoIf you could let your 20 year old self know one thing, what would it be?— Stay more zen
Time Stamped Show Notes:01:00 – Nathan’s introduction01:57 – Nathan welcomes Diego02:10 – Diego’s experiences in Bain, Proctor & Gamble, Activision and Global Bank03:45 – Speaking on Activision05:00 – Italist05:50 – 2015’s transaction volume $10M06:39 – How Italist makes money07:00 – The idea of Italist revolves around creating the look and feel of an Italian Luxury Store within the confines of the digital space07:36 – Percentage income is 20-30% of retail value09:23 – Farfetch11:20 – There are 2 seasons in luxury goods –spring/summer and winter13:03 – Gross margin of $250,00014:17 – Affiliates17:23 – Who would you love to sell to one day? –Ebay or Amazon21:12 – www.fab.com comparison21:34 – The key is to stay focused, do the best you can, and keep the rest simple22:40 – Diego’s LinkedIn
3 Key Points:You company website has to have a look and feel that is reflective of your product or service.If you’re going to get into the consumer luxury goods market, be ready for a dogfight.The key to success has three teeth—focus, effort, and simplicity.
Resources Mentioned:Host Gator - Powerful web hosting made easy and affordable.Italist – company founded by Diego that sells Italian luxury items across 85 countriesFarfetch – a competitor of Italistwww.fab.com -- another rival of ItalistActivision – An American video game publisher
CreditsShow Notes provided by Mallard Creatives
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