Start-Up Lessons Learned Along the Way: Our SourceDay Journey
By Tom Kieley and Clint McRee
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About this ebook
Start-up Lessons Learned Along the Way: Our SourceDay Journey is Tom Kieley's and Clint McRee's first-person narrative about launching SourceDay. They write their separate stories, but their journey was (and still is) unmistakably together.
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Book preview
Start-Up Lessons Learned Along the Way - Tom Kieley
START-UP LESSONS LEARNED ALONG THE WAY
Copyright © 2023 SourceDay
All rights reserved. No part of this book may be reproduced or transmitted in any form or by any means, electronic storage, and retrieval system, except in the case of brief quotations embodied in critical articles or reviews, without permission in writing from the publisher. For permission, please contact the publisher via contact@sourceday.com
ISBN (hardcover): 979-8-9876815-0-3
ISBN (paperback): 979-8-9876815-1-0
ISBN (ebook): 979-8-9876815-2-7
Cover & Divider Designs: Jason Stone
Page Design & Production: Domini Dragoone, Sage Folio Creative
Author Photos: SourceDay
Back Cover Photo: Jim Stone
Published by
Twitter: @SourceDay
LinkedIn: linkedin.com/company/sourceday-com
YouTube: @SourceDayTube
SourceDay-LogoPage.jpgContents
Foreword
Part 1: Tom KIELEY
1 ■ Yin and Yang
2 ■ The Godfather and the Gatekeeper
3 ■ Flying High
4 ■ Nerf Guns and Flying Cars
5 ■ It’s Not Impossible
6 ■ Unsung Heroes
7 ■ The Best Laid Plans
8 ■ Early-Stage People
9 ■ The Solidarity of Success
10 ■ Transcending the Workplace (Giving Back)
11 ■ The Tale of Two Pitches
A Timeline
Part 2: Clint McREE
1 ■ My Restless Entrepreneurial Mind
2 ■ Things That Matter
3 ■ It Doesn’t Work
4 ■ T-shirts and Sport Coats
5 ■ The Best of Both Worlds
6 ■ The Enigmatic Connectivity of Being Me
Epilogue
About Tom and Clint
Foreword
Our initial plan was to collaborate on a book about our shared SourceDay startup experience. We sat down and contemplated the blank pages of our lives. Fortunately, an epiphany followed: Before we can even consider writing about our together SourceDay journey, we each need to process and understand our separate journeys.
In the end, we concluded that it would be more productive if we went our separate literary ways. We agreed to meet again after completing our individual stories. Perhaps, then, we could create a book that would be a collective success.
Before parting we penciled out some commonalities to include in our separate stories:
Use quotations from influencers to transcend the content.
Avoid pontification; instead, each of us would think about and write about the lessons we have learned along the way on our SourceDay journey.
Tell stories.
Include our perspective
at the end of each chapter.
Have engaging chapter titles.
Include the people that matter to us.
After completing our stories, we honored our previous agreement and met to discuss format, style, and purpose. A few purpose
questions arose:
Who are we targeting?
Is there enough purpose and meaning layered into our stories?
Are we educating the market on a large scale that SourceDay is the solution to their decades old and ignored challenges?
The above questions and the subsequent discussion focused our purpose: Our SourceDay Journey is not written to educate the market; instead, we wrote it to tell our stories of self-discovery, of lessons learned along the way.
Ironically, telling our story might be the best way to educate the market about what we do. Perhaps if a prospective customer or investor reads about our struggles, our successes, and the people that mean so much to us in our personal and professional lives, they will want to become part of our narrative. The details of what we do at SourceDay are in the book. They are subtle, but they are there.
If, however, our audience is limited to SourceDay enthusiasts: employees, partners, customers, family, and friends who want to know a little more about our character, about our families, and about our journey, then that is okay too.
The stories contained within reveal who we are both personally and professionally. Whoever you are, dear reader, we hope you enjoy it. We would like to leave you with an apropos quote from Nietzsche:
That which does not kill us makes us stronger.
Tom’s Dedication:
Dedicated to Autumn,
our three incredible kids,
and my parents for enabling me
to chase my dreams.
Chapter 1
Yin and Yang
My first day at Pervasive Software was worrisome. I was hired to sell enterprise software, but there I was, at the helm of a purple Malibu speeding across Lake Travis, beautiful homes and lush vegetation a blur on all sides, questing for every boater’s Nirvana: open water glass
. Behind the boat was colleague and future friend Clint McRee. He was casually performing flawless forward somersaults, backflips, and side rolls on his hydrofoil.
I was big into wakeboarding and, with years of boating experience, I volunteered to drive his boat because no one else knew how. Hanging out all day on the lake was fun, but I wondered if I had made a mistake signing on with Pervasive. Did they party on barges and drink beer all the time? I can laugh about it now.
Boating was the first thing that connected us; it would not be the last.
I think this is the beginning of a beautiful friendship.
—Casablanca, 1943
In Austin the next morning, July 2012, I looked up from my "Cube City’’ desk at Pervasive to see the hydrofoil expert who I had met yesterday sitting directly across from me. He, too, was selling enterprise software.
I soon discovered that Clint, like me, was an outside the realm of possibility
thinker. Many of our initial conversations were about our business aspirations. Clint shared his idea for a reverse IT auction marketplace for buying hardware, and I shared my RightGift start-up story. How I had created it in 2008 before Amazon Gift Registry and before all the in-store registries existed. This was when the first iPhone dropped.
RightGift was developed as a free web App where users could create a registry for baby showers, bridal showers, birthdays, and graduations from any store or website. I shared how RightGift found its market with bridal showers and baby showers.
In another conversation, I told Clint that I had hired a back-end engineer in Bangladesh, Mehedi