The Kuaishou Way: Thirty stories of how lives are being changed in the short-video era
()
About this ebook
When everyone has a story to tell, the Kuaishou way provides technological expertise with equality and inclusion
From its launch in 2011 as a means to share animated images, Kuaishou has become one of the world’s largest livestreaming platforms. Every day, tens of millions of short videos are uploaded to the Kuaishou app to be seen by more than 300 million viewers. But through all this explosive growth, one guiding principle has shaped Kuaishou’s role as a pioneer in the global short-video industry: technology must be available for all, “enabling every life to be seen.”
Rather than focusing on the latest hot topic or celebrity publicity stunt, Kuaishou opens a window onto numerous unique lives, always striving to ensure equitable access to those who have been digitally underserved or neglected. And the dynamic community ecosystem that Kuaishou has developed is exemplified by thirty stories, powerfully recounted in this book. From a tile salesman turned fruit farmer to a teacher of Excel, from an octopus fisherman to a road roller manufacturer, and from mountain village craftsmen to a singer of folk opera, all are reaching their audience – and, in many cases, achieving financial success – by regular livestreaming through the Kuaishou app.
THE KUAISHOU WAY reveals the secrets to the company’s remarkable success:
- recognizing short video as the ideal medium to record and share one’s life
- providing creators with sophisticated tools to optimize video quality
- encouraging authenticity in video content to build audience trust and loyalty
- developing secure state-of-the art ecommerce services that are made available to all users
- using cutting-edge AI technology to match viewers with content in a fair and equitable manner
Related to The Kuaishou Way
Related ebooks
Observations on the Education of China (Works by Zhu Yongxin on Education Series) Rating: 0 out of 5 stars0 ratingsBrilliant Teaching: Using Culture and Artful Thinking to Close Equity Gaps Rating: 0 out of 5 stars0 ratingsThe Natural Dynamic of Imaginative and Creative Technology: A Neodynamic Technological Blueprint Rating: 0 out of 5 stars0 ratingsForward Ever: Politics in Ghana Rating: 0 out of 5 stars0 ratingsThe Ten-Dollar Dream Rating: 0 out of 5 stars0 ratingsAdvice from the Principal's Desk: 5 Pillars of School Leadership Rating: 0 out of 5 stars0 ratingsUnshaken: Navigating Jealousy in the Social Media Age Rating: 0 out of 5 stars0 ratingsInversion and the Perspective-Based Safety Culture Rating: 0 out of 5 stars0 ratingsObservation on the Education of Foreign Countries (Works by Zhu Yongxin on Education Series) Rating: 0 out of 5 stars0 ratingsGeneration Hope: How Inclusive Economics Can Help Us All Thrive Rating: 0 out of 5 stars0 ratingsService Science and the Information Professional Rating: 0 out of 5 stars0 ratingsThe Power of Potential: How a Nontraditional Workforce Can Lead You to Run Your Business Better Rating: 0 out of 5 stars0 ratingsSmart Communities: How Citizens and Local Leaders Can Use Strategic Thinking to Build a Brighter Future Rating: 3 out of 5 stars3/5Education Nation: Six Leading Edges of Innovation in our Schools Rating: 4 out of 5 stars4/5Social Media in Industrial China Rating: 0 out of 5 stars0 ratingsThe League of Extraordinary Educators: The Secret Strategies of Transformational Teachers Rating: 0 out of 5 stars0 ratingsHustle Kulcha: From Street Smarts to Boardroom Strategies summary Rating: 0 out of 5 stars0 ratingsA Child's Brain: Understanding How the Brain Works, Develops, and Changes During the Critical Stages of Childhood Rating: 0 out of 5 stars0 ratings24/6: The Power of Unplugging One Day a Week Rating: 4 out of 5 stars4/5Rising Above: A Story of Positive School Conflict Resolution Rating: 0 out of 5 stars0 ratingsBecoming Einstein's Teacher: Awakening the Genius in Your Students Rating: 5 out of 5 stars5/5Live in Contemporary China Rating: 0 out of 5 stars0 ratingsSucceeding at Social Enterprise: Hard-Won Lessons for Nonprofits and Social Entrepreneurs Rating: 0 out of 5 stars0 ratingsChina Fast Forward: The Technologies, Green Industries and Innovations Driving the Mainland's Future Rating: 0 out of 5 stars0 ratingsRoute To Success: An American Dream Tale Rating: 0 out of 5 stars0 ratingsWananchi: In Search of Earning a Living Rating: 0 out of 5 stars0 ratings100 Under $100: One Hundred Tools for Empowering Global Women Rating: 0 out of 5 stars0 ratingsFragile Elite: The Dilemmas of China's Top University Students Rating: 0 out of 5 stars0 ratingsThe Art of Minimalism: Minimalist Makeover, #1 Rating: 0 out of 5 stars0 ratingsTiger Woman on Wall Street: Winning Business Strategies from Shanghai to New York and Back Rating: 5 out of 5 stars5/5
Business For You
Law of Connection: Lesson 10 from The 21 Irrefutable Laws of Leadership Rating: 4 out of 5 stars4/5Crucial Conversations Tools for Talking When Stakes Are High, Second Edition Rating: 4 out of 5 stars4/5Summary of J.L. Collins's The Simple Path to Wealth Rating: 5 out of 5 stars5/5Crucial Conversations: Tools for Talking When Stakes are High, Third Edition Rating: 4 out of 5 stars4/5Nickel and Dimed: On (Not) Getting By in America Rating: 4 out of 5 stars4/5The Richest Man in Babylon: The most inspiring book on wealth ever written Rating: 5 out of 5 stars5/5Capitalism and Freedom Rating: 4 out of 5 stars4/5Becoming Bulletproof: Protect Yourself, Read People, Influence Situations, and Live Fearlessly Rating: 4 out of 5 stars4/5Collaborating with the Enemy: How to Work with People You Don’t Agree with or Like or Trust Rating: 4 out of 5 stars4/5Your Next Five Moves: Master the Art of Business Strategy Rating: 5 out of 5 stars5/5Confessions of an Economic Hit Man, 3rd Edition Rating: 5 out of 5 stars5/5Set for Life: An All-Out Approach to Early Financial Freedom Rating: 4 out of 5 stars4/5Leadership and Self-Deception: Getting out of the Box Rating: 4 out of 5 stars4/5Lying Rating: 4 out of 5 stars4/5Just Listen: Discover the Secret to Getting Through to Absolutely Anyone Rating: 4 out of 5 stars4/5The Intelligent Investor, Rev. Ed: The Definitive Book on Value Investing Rating: 4 out of 5 stars4/5Emotional Intelligence: Exploring the Most Powerful Intelligence Ever Discovered Rating: 5 out of 5 stars5/5Summary of Eve Rodsky's Fair Play Rating: 2 out of 5 stars2/5Invisible Influence: The Hidden Forces that Shape Behavior Rating: 4 out of 5 stars4/5The Catalyst: How to Change Anyone's Mind Rating: 4 out of 5 stars4/5Tools Of Titans: The Tactics, Routines, and Habits of Billionaires, Icons, and World-Class Performers Rating: 4 out of 5 stars4/5High Conflict: Why We Get Trapped and How We Get Out Rating: 4 out of 5 stars4/5Robert's Rules Of Order Rating: 5 out of 5 stars5/5Robert's Rules of Order: The Original Manual for Assembly Rules, Business Etiquette, and Conduct Rating: 4 out of 5 stars4/5How to Grow Your Small Business: A 6-Step Plan to Help Your Business Take Off Rating: 4 out of 5 stars4/5Thank You for Being Late: An Optimist's Guide to Thriving in the Age of Accelerations Rating: 4 out of 5 stars4/5
Reviews for The Kuaishou Way
0 ratings0 reviews
Book preview
The Kuaishou Way - Kuaishou Research Institute, The
e_qէ[pmF~usTZP͔98E$VT6Ԉ7vg\Q,yB4]@ =kZS{Ѣ4zTf eE鬌aeS_^,)$9\`eH٥8=$jXFZL0٢ ¸T9QU/IQAىCG{aVU~,'>u[(_<5~GjtčH0^#N4$6^ߋ"?M{M{*^u3nzԴqAC*ވCLbC6L8.U<2PG':D0tg!@ml~3*^wRtzpH-!,ֹBd?E۩ұ)%RzUTGkԋGBI{u9\F5j
EJFhe
ȇ_Ai A=!6b3H1AڸMBl4"!oj%A0b )t]MQ0-ylx-->8TO0Jj05f-=/woD6!v;yU}+..({M1RdaHrg}/dʃ;h:Zy%F'˛6 fz0AB{֪
O/C[plc
!flhⅻUO8>_+;C?g@)}}ҟqP/*7lUʀKQ,|MD