Agile Strategy

By IntroBooks Team

Agile in simple terms, means the ability to move easily and quickly. In the business circle, agility or agile strategy refers to an approach in product management wherein within the dynamic, fast-changing market place an innovative strategic approach is conducive for profit and success. Agile strategizing involves a method of planning wherein importance is given to big-picture thinking, extra customer focus, and swift learning and adaption to the changing market scenarios. Agile strategy focuses on gaining a competitive advantage mainly by capitalizing on fresh innovations. The concept of agile strategy describes an organization's ability to stay flexible and fluid, by continuously changing as well as updating their operations through new innovations. Agile strategic approach enables and equips any organization to think and plan ahead of the market, quickly mobilizing itself, adapting to market shifts, filling capability gaps, capturing new revenue in advance of the competition, and finally creating new markets.

• Language: English
• Publisher: IntroBooks
• Release date: Apr 27, 2020
• ISBN: 9781393880318

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Agile Strategy

IntroBooks #610

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Preface

Agile in simple terms, means the ability to move easily and quickly. In the business circle, agility or agile strategy refers to an approach in product management wherein within the dynamic, fast-changing market place an innovative strategic approach is conducive for profit and success. Agile strategizing involves a method of planning wherein importance is given to big-picture thinking, extra customer focus, and swift learning and adaption to the changing market scenarios. Agile strategy focuses on gaining a competitive advantage mainly by capitalizing on fresh innovations. The concept of agile strategy describes an organization’s ability to stay flexible and fluid, by continuously changing as well as updating their operations through new innovations. Agile strategic approach enables and equips any organization to think and plan ahead of the market, quickly mobilizing itself, adapting to market shifts, filling capability gaps, capturing new revenue in advance of the competition, and finally creating new markets.

Summary

Agile strategy is all about instilling in an organization to stay ahead in a competitive, rapidly changing business market place by adopting innovative tactics and ideas. In a highly ambiguous, complex and uncertain business environment, agile strategic approach is the key towards effective and efficient management. Organizations that have adopted agility are possessors of efficient, self-organizing teams and groups. The three core characteristics of any firm following agile strategic planning are - The law of Customer, The law of small team, and The law of the network. The law of customer demands an immense focus on fulfilling the needs and demands of the customers along with the acknowledgment of their power in the dynamic business environment. The law of small team is all about the potential of teams when there are working as smaller autonomous and cross-functional groups. The law