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    Unavailable
    Getting to Innovation: How Asking the Right Questions Generates the Great Ideas Your Company Needs
    Unavailable
    Getting to Innovation: How Asking the Right Questions Generates the Great Ideas Your Company Needs
    Unavailable
    Getting to Innovation: How Asking the Right Questions Generates the Great Ideas Your Company Needs
    Ebook393 pages4 hours

    Getting to Innovation: How Asking the Right Questions Generates the Great Ideas Your Company Needs

    By Arthur B. VanGundy

    ()

    Currently unavailable

    Currently unavailable

    About this ebook

    As an acknowledged guru in the field of creativity and innovation, Arthur VanGundy has inspired businesses in a variety of industries to generate more original, cutting-edge ideas. Getting to Innovation is a detailed guide to achieving the critical first step in formulating creative and useful ideas–i.e., asking the right questions that define the challenges facing any organization. Readers will discover:

    * how to write positioning and rationale statements for each challenge

    * how to link together multiple objectives in priority frameworks

    * the top 10 techniques for generating creative ideas

    * tips for designing and running brainstorming retreats

    * advice on how to select the best ideas from the many that have been generated

    When it comes to true innovation, it’s not formulating the great ideas, but asking the right questions that will ultimately lead to results. Getting to Innovation offers the tools to help every company tap into its most inspired thinking.
    LanguageEnglish
    PublisherAMACOM
    Release dateJul 16, 2007
    ISBN9780814400906
    Unavailable
    Getting to Innovation: How Asking the Right Questions Generates the Great Ideas Your Company Needs

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