Top Secrets for Selling Your Book, Script, or Column
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About this ebook
How you write your initial query is the key to success. It gets your e-mail query or press release opened and read and shapes how your submission is considered. This book helps you write a powerful query letter. It includes tips on writing a good query, pitching your material to agents, publishers and film producers, sample letters that have led to high responses and big deals, and more.
Gini Graham Scott
Gini Graham Scott, Ph.D., CEO of Changemakers Publishing and Writing, is an internationally known writer, speaker, and workshop leader. She has published over 50 books with major publishers on various topics and has written over 3 dozen children's books. Her published children's books include Katy's Bow, Scratches, The Crazy Critters First Visit, and Where's the Avocado? published by Black Rose Writing. She has published 8 children's books through her company Changemakers Kids and is a member of the Society of Children's Book Writers and Illustrators. She does workshops on self-publishing and creativity. She also helps clients write books as a ghostwriter and self-publish or find publishers and agents. Her websites are www.changemakerspublishgandwriting.com and www.ginigrahamscott.com.
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Top Secrets for Selling Your Book, Script, or Column - Gini Graham Scott
Top Secrets for
Selling Your Book, Script
or Column
How to Write a Winning Query
and Make a Winning Pitch
www.ginigrahamscott.com
Smashwords Edition
Copyright 2009 Gini Graham Scott, Ph.D.
Smashwords Edition, License Notes
This ebook is licensed for your personal enjoyment only. This ebook may not be re-sold or given away to other people. If you would like to share this book with another person, please purchase an additional copy for each person you share it with. If you're reading this book and did not purchase it, or it was not purchased for your use only, then you should return to Smashwords.com and purchase your own copy. Thank you for respecting the hard work of this author.
TABLE OF CONTENTS
INTRODUCTION
SECTION I: GETTING PREPARED
SHOULD YOU GET AN AGENT OR PITCH YOUR BOOK YOURSELF?
Common Problems in Finding a Good Agent
Deciding If Your Book is Better Suited to an Agent, Direct Pitching, or Both
When to Use a Dual Submission Approach
HOW TO GET A GOOD AGENT
Selecting an Agent
Sending Queries to Agents
Sending More Information to Interested Agents
WHAT YOU NEED TO SUBMIT YOUR BOOK TO EDITORS AND AGENTS
HOW TO PITCH YOUR BOOK TO EDITORS AND PUBLISHERS
When to Look for an Editor or Publisher Yourself
Deciding What Types of Editors and Publishers To Contact
Deciding Who to Contact
Sending Your Queries to Editors and Publishers
Sending More Information to Interested Editors and Publishers
WRITING A GOOD SUBJECT LINE
WRITING A GOOD QUERY LETTER TO SELL YOUR SCRIPT OR TV PROJECT
Writing a Good Subject Line
Writing a Good Query Letter
HOW TO GET YOUR COLUMN OR ARTICLE SYNDICATED
Getting Your Column or Article Published
Getting Copies of Your Column or Article/Series
Selecting the Syndicates to Contact
Sending Queries to Syndicates
Sending More Information to Interested Syndicates
SECTION 2: GUIDELINES
INTRODUCTION TO THE GUIDELINES SECTION
BOOK PUBLISHING
Guidelines for an E-Mail Query
Guidelines for a Postal Query
Flyer or Synopsis for a Postal Query
SYNDICATING ARTICLES AND COLUMNS
Guidelines for an E-Mail Query
Guidelines for a Postal Query to Syndicates
SCREENPLAY WRITING
Guidelines for Writing an E-Mail Query
SECTION 3: SAMPLE LETTERS
INTRODUCTION TO THE SAMPLE LETTERS SECTION
SAMPLE LETTERS FOR BOOKS - NONFICTION
SAMPLE LETTERS FOR BOOKS - FICTION
SAMPLE LETTERS FOR CHILDREN’S BOOKS: PICTURE BOOK
SAMPLE LETTERS FOR CHILDREN’S BOOKS: YOUNG ADULT BOOK
SAMPLE LETTERS FOR SCREENPLAYS
SAMPLE LETTERS FOR THE SALE OF FILM RIGHTS
SAMPLE LETTER FOR TV SHOWS
SAMPLE LETTER FOR ARTICLES AND COLUMNS
INTRODUCTION
In today’s digital age, decision-makers in various industries – publishing, films, music, toys and game, the media, venture capitalists, manufacturers, and more -- are increasingly receptive to e-mail queries to open the door to considering your project. Rather than faxes, phone calls, and regular mail, this is the way to start the process. You can always use a postal query for the hold-outs.
However you do it, how you write your initial query is the key to success. This is what gets your e-mail query opened and read. Then, this initial impression shapes the way your project is considered.
This book is designed to help you write a powerful query letter, drawing on my experience of over six years of writing queries for over 1000 clients, as well as writing my own queries for a series of services I set up to make connections. I sold the business about a year ago, but am still affiliated with it. If you want to contact publishers, literary agents, film producers, production companies, or film agents and managers, these are the Websites with more information. Mention Changemakers for a 10% discount as a first time customer. The e-mails
www.publishersandagents.com – book publishers and agents and syndicates
www.filmconnection.biz – producers, production companies, film agents/managers
I am still working with clients interested in contacting the media, speaking bureaus, meeting planners, the music industry, the game industry, and venture capitalists through the following Websites:
www.songplaywritingconnection.com – the music industry
www.prandnetworkingconnection.com – the media, and speaker bureaus and meeting planners
www.gameandtoyconnection.com – the game and toy industry
www.venturecapitalconnection.com – venture capitalists
In the following sections, I have included articles on writing good query letters, guidelines to write your own letter, and samples of letters I have written that led to high responses and resulted in deals in different industries. I have changed any identifying information in these letters.
The first section provides general tips on pitching your material, writing a good query, and formatting it for an e-mail query, which is different from sending a postal query. It includes articles about whether to directly contact the publishers, editors, producers, and production companies or seek an agent to represent you. Or can you do both at the same time, and how?
The next sections feature guidelines for writing a query for books, articles, columns, and screenplays. The basic principles are the same from industry to industry. Finally, the last section includes some sample letters, organized by industry.
You’ll find this information invaluable in knowing how to best make that all important connection. Then, when you are ready to make those connections, you can send out your own query letter or use a query service, such as PublishersAndAgents or the PR and Networking Connection to help, since these have already done the hard work of identifying who to contact and can make the connections quickly and efficiently, using special software to personalize each query. Whichever approach you choose, the key to get your book, script, or column considered is to start with a winning query letter!
SECTION I: GETTING PREPARED
SHOULD YOU GET AN AGENT OR PITCH YOUR BOOK YOURSELF?
A question that frequently comes up for writers is whether to get an agent or pitch a book directly to editors and publishers. Ideally, if you have a commercial nonfiction or fiction book, it’s ideal to get an agent – and an agent will want to represent you. In this ideal scenario, a good agent will have the connections and can place your book faster with a bigger and better publisher. Plus the agent can negotiate a bigger advance and better terms.
So how do you get to that agent? If you already have a high-profile, are involved in a big news event, or know people in the news and media,