Jimmy Low based the approaches in this book on the years he spent in varied roles in the corporate world from l981 to 1993 in Hong Kong and in Singapore. A veteran curriculum devel...view moreJimmy Low based the approaches in this book on the years he spent in varied roles in the corporate world from l981 to 1993 in Hong Kong and in Singapore. A veteran curriculum development researcher, he is working on the application of code-switching and trans-languaging technologies to the development of business-specific applications, which he’ll explore in his next book: Breakthroughs in Business English. He is also the author Winning Tactics for Managers (McGraw Hill, 1990), I.M.P.A.C.T. Strategy: The Dynamics of Organizational Renewal, and Managing Difficult Subordinates (Pan-Pacific Publishing House, 1993).view less