Born in Sydney, Australia in 1971 George Helou became obsessed with personal development in his late teens when he discovered that his perspective and choices were narrowed by his ...view moreBorn in Sydney, Australia in 1971 George Helou became obsessed with personal development in his late teens when he discovered that his perspective and choices were narrowed by his education and upbringing. He went on to study Mass Communications at Macquarie University, began a media career in Sydney's 2Day FM and then started his consulting and coaching practice business. In 2001, he authored 2 books that became Australian best sellers. Around this time he also worked with and was mentored by Dr Deepak Chopra, and BMW and Johnson & Johnson consultant Dr Michael Hewitt-Gleeson. George has since written the book 'Cinderella's Secrets', launched by the Right Honourable Lord Mayor of the City of Perth, who said his book would be a powerful legacy that would inspire future generations of young women long after he was gone.In 2011 he further distilled his personal development work into a 7 step process he would eventually call EP7 (Empowered for Purpose in 7 Steps), helping individuals and groups reinvent themselves; this would eventually lead to the launch of the EP7 Life Coach Academy. In 2018, George was asked to represent Australia on the International Council of the World Kindness Movement and to create Workshops and Facilitation Training in 22 countries.view less