WHAT IS A You2Preneur?
"Besides merely attempting to read word for word from an area in the beginning of my book that does a really nice job of exactly defining the word itself . . . let me rathe...view moreWHAT IS A You2Preneur?
"Besides merely attempting to read word for word from an area in the beginning of my book that does a really nice job of exactly defining the word itself . . . let me rather, allude to the book’s genesis.
In February, 2011 – I was 60 pounds overweight and as a middle-aged Baby Boomer . . . things like distance walking and even getting around on a golf course, let alone jogging (which is something I love doing) . . . these things and more were becoming somewhat difficult and unpleasant. I had tried all kinds of weight reduction plans and diets in the past, always with very temporary and limited results. Once the minor glow of these limited results lost its sheen of newness – all the old weight and a few pounds more, inevitably came back.
Then, as I say . . . in Feb., 2011 – I tried a health and wellness program called Isagenix. I can’t say enough about how great the products work, and how wonderful the company has been and is. In 3 and a half months, I had achieved my primary goal of losing 60 pounds safely and fast, and I was experiencing all of the fantastic health benefits that go along with educated and effective cleansing, detoxification and a rebuilding and replenishment of a person’s core, right down to the cellular level. My wife experienced similar results right along with me.
With all of the marvel and joy that we experienced with things like quality of life and our health and physical appearance – something fantastical happened that was totally unplanned. Something I truly never expected.
I was exposed via my taste of how life changing a direct marketing company like Isagenix can be for something as important as your health – to how darn great a financial opportunity multi-level marketing can be, especially when you align yourself with the right opportunity, company or companies, and of course . . . products.
It’s through this last topic that I started to dig into Internet Direct Marketing. It was truly an eye-opener. There is a whole entire world of unbelievably creative and gifted rock-star quality entrepreneurs out there, and tons of information exists – free for the taking. My days of research and note-taking on reams of legal pads . . . turned into weeks and then months. I filled notebooks with information I was picking up and learning. Fascinating stuff.
Eventually what I realized is that I had something very important to bring to this huge table. Because . . . what I found lacking in all of those seminars, webinars, internet sales letters and blogs . . . that were all doing such a good job with a myriad of specific topics related to social media, internet marketing and direct marketing – was akin to a NASCAR race car driver, starting a big race with loose wheel lugnuts.
In other words – in both cases . . . a person finds themselves sitting smack dab in the middle of the best in advanced technology . . . with teams of very educated and highly trained individuals focused on you getting the prize - - - and I realized its all for naught ……… IF we attempt to launch ourselves into the big race without stopping first to make sure we have covered one very basic principle first.
For all the time and money invested, we all but insure failure if we haven’t tightened up twelve essential lug nuts in our lives, so that we can move ahead with the winning speed, drive and energy that we all want to experience as maximum forward thrust!
That’s exactly where You2Preneur’s subtitle comes from: TNT for MLM. This book is literally dynamite for MLMers (people involved with Multi-Level Marketing)! Better than that though . . . You2Preneur is really a book that speaks to a much wider group of people than the millions and millions of folks involved in and contemplating the launch of themselves and their very own home-based businesses right this very moment."view less