NUOVA
Since 2018, the Californian design studio Nuova has been working behind closed doors for some of the biggest names in luxury and tech. With their upcoming Milan Design Week exhibition, founders Rodrigo Caula and Enrico Pietra plan to make their public debut — and take visitors on a journey back to 1971.
‘We want to bring time travel to the world,’ announces Rodrigo Caula, who alongside Enrico Pietra makes up Venice Beach-based design studio Nuova. It’s a bold statement, but according to Caula, the pair claim to have some experience with the phenomenon: a residency at artist Andrea Zittel’s A-Z West in Joshua Tree transported them back to the 1970s. ‘It’s an alignment of every sense in one moment,’ Caula clarifies. ‘If you can curate everything to be period-correct – from the music to the scent to the food – you can travel
