Jake Cooper is a three-time Wrangler National Finals Rodeo header who knows all about the astronomical advantage of high-end horsepower. Cooper—who headed for his twin brother, Jim Ross, at Rodeo’s Super Bowl in 2007, Russell Cardoza at NFR 2015 and Caleb Anderson in 2019—has decided to expand his horse horizons with his own rope-horse breeding program. It started with the purchase of a standout stud from Colby Lovell, and Cooper’s since been busy buying special mares for the foundation on the bottom side of his horse herd.
“I’ve always been a planner,” said Cooper, who’s this year roping with rookie Chase
