What is it that distinguishes a brand? Some would say a rich heritage, others would say innovation and creativity. Still, others would say that distinctive design—having products that are so unique or iconic that they’re instantly recognizable—is the mark of a truly distinguished brand. And in the world of fine watches, a prime example of this highly-desirable quality is Bell & Ross.
Not too long ago, DA MAN joined the French watchmaker in a journey to Kuala Lumpur, Malaysia, to witness the inauguration of a new boutique and take a deep dive into Bell & Ross’ philosophy of watchmaking through the “Concepts and Haute Horlogerie” exhibition.
“For Bell & Ross, the ongoing and heightened expression of innovation within our brand and product identity serves as acrucial compass guiding our journey into the future. Concepts and Haute Horlogerie will propel us forward, pushing the boundaries of creativity and craftsmanship to define new horizons in the ever-evolving landscape of watchmaking. This commitment to innovation not only preserves our legacy but also ensures that we remain at the forefront of horological excellence, captivating enthusiasts with groundbreaking concepts and exceptional timepieces,” said Carlos Rosillo, CEO and Founder of Bell & Ross, who also came all the way to Kuala Lumpur to preside at the event.
