When Carrie Bradshaw (the iconic character played by actor Sarah Jessica Parker) said, “I lost my Choo…,” in the wildly popular show Sex and The City, the ‘it’ accessories brand Jimmy Choo became synonymous with cultural zeitgeist. Having redefined sophistication ever since it’s genesis in 1996, Jimmy Choo has held on to it’s global reputation as one of the finest shoemakers in the world, and has extended it’s innovative craftsmanship and time-honoured design sensibilities to statement bags. In an exclusive conversation, Creative Director Sandra Choi takes us through the brand’s glorious legacy, decodes her design vocabulary, and talks about the latest Spring/Summer’24 collection.
Harper’s Bazaar: How do you
