Hasn’t every child picked and pressed flowers – nostalgic keepsakes secreted between the leaves of a favourite book? So it was for Melissa Richardson and Amy Fielding, although neither dreamt that in their adult lives they would go on to create JamJar Edit, a modern, flower-pressing studio located in Kennington, South-East London.
Melissa opted out of a long career as director of London’s Take 2 Model Management agency, seeking a simpler and more fulfilling way of life. “After one of my children was born I found myself surrounded by bunches of wilting flowers and no vases, so in 2009 I set up JamJar Flowers, which provided five different sizes of ‘jam jars’ to be delivered together with fresh flowers.” Former connections in the fashion industry led to event
