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  • The Independent

    The ‘Taylor Swift effect’ aims to provide water during Brazil’s life-threatening heat waves

    by Elonore Hughes Mar 23, 2024 4 minutes
    Source: Copyright 2023 The Associated Press. All rights reserved

    Brazilian climatologist Núbia Beray Armond for years had been sounding the alarm about Rio de Janeiro's need for an extreme heat plan including water distribution. Interest was tepid until a disastrous Taylor Swift concert — and now her phone won't stop ringing.

    A stifling heat wave blanketed southeast Brazil the day of Swift’s concert last November, just before the start of summer in the Southern Hemisphere. Tens of thousands of “Swifties” lined up for hours under a sweltering sun, some huddling beneath umbrellas. Once inside, a group of parched fans managed to get Swift’s attention; she paused her performance to ask staff to provide them with water.

    Not everyone was so lucky. Ana Clara Benevides, 23, suffered heat

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