Somebody should tell Ring that inflation has plummeted over the past 12 months. The video doorbell and security camera manufacturer, owned by Amazon, recently clobbered doorbell customers with massive price rises. On 11 March it increased the Protect Basic subscription from £34.99 to £49.99 per device (annual payment), and from £3.49 to £4.99 (monthly).
That’s an outrageous rise of 43 per cent – more than 10 times the current inflation rate. Following a 2022 rise of £10 to £34.99, this means Ring has doubled the cost of subscription in under two years.
Paying for Protect Basic stores videos online for 180 days, though only for one device. To cover all your devices, you’ll need to pay for Protect Plus (compare the plans at ). This costs £8/£80 a month/year, and isn’t increasing