Evening Standard

Best luxury laundry products: How the 1% wash their clothes

Source: Pexels

First and foremost, they don’t. The highest earners, heiresses and inheritors of the world are certainly not doing their own laundry.

The closest Mr(s) Moneybags ever comes to a utility room is to grab a freshly pressed shirt that wasn’t quite ready quickly enough. Meanwhile, the closest the rest of us get to luxury laundry is dropping off the odd basket at our parent’s house. Clichés aside, we wouldn’t do our own washing either if we truly had the means.

Nevertheless, we would curate a château-worthy laundry room in which the chore can be completed. For the uninitiated, the concept of a glamorised utility room and high-end laundry routine not only sounds bizarre, but frankly impossible. Let us enlighten you, for you’ll be gobsmacked by just how luxurious such a menial task can get.

is very much a thing, and the tag is flooded with over 171,000 posts on TikTok, which combined boast hundreds of millions of views. The most popular creator of the bunch is , who has a whopping 1.6M followers and over 37M likes across the board for her laundry,

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