In the promotional video for her new Kramer Voyager signature, Lzzy Hale can be seen passing her guitar through a television set into the hands of a young girl dreaming about her future life as a musician. And while this advert, which premiered on Gibson TV back in December, certainly does its job in selling the latest model for the Halestorm singer/guitarist, there’s also a deeper message and meaning behind it. And rightly so, given that Hale has now joined an elite handful of players (Slash, Jerry Cantrell and Dave Mustaine) as a Gibson Brand Ambassador – in her case, marking the first female player to be awarded such a lofty and highly coveted title…
“I love that it’s being talked about so much,” Lzzy says. “Something like this gives all the girls out there even more permission to pick up the instrument. I know there are some women who might feel, ‘Why are you even mentioning it, can’t you just let the talent speak for itself rather than play up to being the first female whatever?’ But
