Los Angeles Times

Are you a Stanley or Hydro Flask person? What your water bottle says about you

LOS ANGELES -- If you've spent any amount of time on TikTok or talking to your 12-year-old niece, you've probably heard of the Stanley cup by now. The 40 oz. insulated tumbler with a handle has led to long lines, fights and a crazy resale market. We're only days into the new year, and already some marketers have gone so far as to proclaim 2024 the "Year of the Water Bottle." Hydration vessels, ...
Hannah Gomez holds up her Stanley cup water bottle at USC University Village.

LOS ANGELES -- If you've spent any amount of time on TikTok or talking to your 12-year-old niece, you've probably heard of the Stanley cup by now.

The 40 oz. insulated tumbler with a handle has led to long lines, fights and a crazy resale market.

We're only days into the new year, and already some marketers have gone so far as to proclaim 2024 the "Year of the Water Bottle." Hydration vessels, they say, may be this year's "most covetable, most fashionable accessory."

But the Stanley cup is just the latest in a long line of water bottle trends, aided by social media virality and declared cool by the arbitrators of the internet — teenage girls. Before Stanley, it was Hydro Flask, and before that, S'well. Owala took off on social media last year as well.

At the ripe old age of 24, I've remained faithful to my plastic Nalgene bottle, a brand that has seen its own surges in popularity, for more than five years. It's covered in stickers

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