Was every celebrity couple of 2023 really a ‘PR stunt’? Experts weigh in

This year has come to an end, and it’s safe to say that 2023 was marked by unexpected and completely out of left field celebrity relationships. We started the year off strong with supermodel Emily Ratajowski and comedian Eric André’s short-lived but nude-filled relationship, proving that any man can win over a woman if he’s just a little goofy with it. Matthew Lawrence, known for his roles in Mrs Doubtfire and Boy Meets World, and TLC’s Chilli made 90s babies everywhere do a double take when it was revealed they were dating. And who can forget the random generator relationship that was rumoured couple Bill Murray and Kelis “my milkshake brings all the boys to the yard” Rogers.

But no celebrity pairing had people talking quite like the ones that were deemed fabricated for publicity. It seems the buzzword of 2023 was the phrase “PR stunt”, as TikTok gossip pages and even claimed this year’s