Los Angeles Times

Why Google's lobbying in California skyrocketed this year

A sign is posted in front of a building on the Google campus on Jan. 31, 2022, in Mountain View, California.

The 30-second video ad struck an ominous tone, urging Californians to tell their lawmakers to vote against legislation that would force Google, Facebook and other large platforms to pay news publishers.

"It's a dangerous precedent that will drive up costs for small businesses and make it easier for politicians to raise taxes in the future," the narrator says in the ad, which ran in June. "With inflation running high, we can't afford another Sacramento tax increase."

The ad stated that it was "paid for" by the California Taxpayers Association, a nonprofit advocacy group, but it really was bankrolled by Google.

Between April and June, the search giant paid the association $1.2 million for advertising, filings to the California secretary of state show. The association confirmed that Google funded the ad campaign against the bill.

Tech companies strongly opposed Assembly Bill 886, known as the California Journalism Preservation Act.

The money appears to have been well spent. Lawmakers put the legislation on hold until 2024.

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