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    NZ Marketing1 min read
    Map Of adland 2024
    Presented by mediaworks. This fourth-edition tear-out map is designed to give an overview of Adland across the motu, mapping out who owns who and who does what. The aim is to help marketers better navigate the local market, especially those new to th
    NZ Marketing9 min read
    Making The Most Of It
    Warner Bros Discovery rocked the media industry in late February, when it announced that its news service Newshub is set to close as part of a proposed restructure of its free-to-air business in Aotearoa. The 6pm Newshub bulletin has been a nightly s
    NZ Marketing3 min read
    Adaptive Retail The Next Evolution In Retail
    The quest for growth is not easy. Markets are mature, customers are fickle, competition is fierce and new entrants can be more innovative and have a lower cost to entry. Retail is essentially everywhere. To win in it is to create a memorable customer

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