Evening Standard

OPINION - Rizz: The word of the year is all about cheerful, carnal appeal — you can’t buy that

Source: Kevin Winter/Getty Images for Coachella

The most charismatic man I ever met was the LA rapper, musician, designer and generational hero, Tyler the Creator. I was shadowing him during a spring jaunt in Paris for the gentlemanly fashion magazine, Fantastic Man. He’d just won his first Grammy. Many of the loose collectives of scrappy, visionary hip-hop creatives and thinkers he once presided over, Odd Future, had turned their early teenage cult appeal into real world cultural weight.

By the end of that day, travelling

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