Type the word ‘crochet’ into YouTube and you’re met with a deluge of tutorials, yarn hauls and crafty vlogs from around the world. The website is often the first port of call for beginners seeking how-tos or pattern ideas, and the chattier videos make wonderful companions for crafting at home. Behind all this juicy crochet content are the creatives: a band of generous, tech-savvy makers who use the platform to share their knowledge. And there’s a lot we can learn from them.
YOUTUBE IS KING
Following video content’s rise in popularity in recent years, we’ve seen social media platforms increasingly prioritising video. Even Pinterest favours the form – it seems video content is here to stay. And it’s full of possibilities
