Apple has long been a symbol of innovation and excellence, but its success has created a widespread issue: the proliferation of counterfeit Apple devices. While significant in the United States, it’s even more pronounced in various parts of the world, including third-world countries, and now Apple is fighting back with new measures to prevent counterfeit fraud.
COUNTERFEITS ON THE RISE
For over 30 years, Apple has set a benchmark in design, concept, quality, and user experience. These attributes make Apple products highly desirable and a prime target for counterfeiters. The brand’s status symbol appeal further drives the demand for cheaper, fake versions, especially among low-income classes who aspire to own while schemes involving too.
