E-40 discusses new album, being an underrated hip-hop legend and cookbook with Snoop Dogg

E-40 built a three decade-plus career on the foundations of an unorthodox rap flow, schooling listeners with life lessons through his streetwise perspective.

With a heavy dose of Bay Area slang, E-40 created a lane for his unique hip-hop vernacular that has made him one of the genre’s most revered artists. As a savvy businessman, he’s leveraged his connections in the rap world to the wine, ice cream and food brand industries, including a Filipino food business inside Oracle Park in San Francisco.

Now at 56, there’s no slowing down for E-40, who released his 27th studio album “Rule of Thumb: Rule 1” on Friday. His new project comes more than 30 years after his