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    Stylist best beauty awards

    Nov 07, 2023 2 minutes

    beauty

    For months, the Stylist team have been busy blending, buffing, swatching and swiping the 1,129 entries for this year’s Best Beauty Awards. Here’s what came out on top…

    beauty director: HANNA IBRAHEEM
    PHOTOGRAPHY: CAROLINE LEEMING

    best new beauty brand

    Prada Beauty (pictured: Monochrome Hyper Matte Lipstick in R28 Fuoco, £40)

    “Drawing on the fashion house’s heritage, Prada Beauty delivers splashes of colour and unique textures, housed in sleek packaging,” says executive fashion director Kitty McGee.

    best viral beauty product

    L’Oréal Paris Telescopic Lift Mascara, £12.99

    “With 33.4 million views on TikTok alone, this is the Beyoncé of mascaras,” says Alix Walker, editor of . “Its unique wand lengthens lashes

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