IT’S IMPOSSIBLE TO VIEW TIKTOK, INSTAGRAM Reels or YouTube shorts without glimpsing visuals of some form or another of a foot-tapping dance number gone viral, from the Yahyuppiyah (Uncle Waffles) or Unavailable dance challenges (Davido and Musa Keys) more recently, to the 2020 smash hit Jerusalema, which kept the world dancing to its energetic beats through the Covid-19 lockdown periods.
There is no other way to say this but simply – when it comes to music, Africa is firmly in the global spotlight.
When FORBES AFRICA looked at the star-studded entertainment industry and its leading protagonists in 2022, the focal point was the radical shift of the music sector from a continental perspective; the rise of Amapiano and Afrobeats, the use of social media to garner trends across Africa as well as the international uptake this could