Hey Cyril. So starting out, what’s your own personal history in the industry, what were you doing before Takuma?
I have been immersed in this industry for a significant part of my life, which has been pretty cool. In the early days, I had an amazing eight-year stint as a professional kiteboarder. During that time, I was sponsored by Naish and also worked with them in their R&D department, specifically focusing on kite and board development. It was an incredible experience, especially being based in Maui.
At the same time, I opened a center in my hometown in France, which was both a shop and a school. I was really passionate about gathering feedback from clients to create the best possible products that everyone could enjoy. It was a cool way to stay connected to the needs of the community.
Then, when stand-up paddleboarding (SUP) became a thing, I decided to start my own brand called LOKAHI. It was an exciting time for me as I moved to New Caledonia and