Elis Hu’s 'Flawless' examines the dark side of South Korea’s beauty standards
"Flawless: Lessons in Looks and Culture from the K-Beauty Capital" looks at the South Korean beauty industry which is the third largest cosmetic and skin care exporter in the world.
Elise Hu spent almost four years as NPR’s first Seoul, South Korea, bureau chief. During that time, Hu experienced what she calls an “endless assault of images of the ideal Korean beauty.”
Hu explores the South Korean beauty industry in her new book “Flawless: Lessons in Looks and Culture from the K-Beauty Capital.”
“I really started feeling the bodily shame and angst that I hadn’t felt since I was a teenager,” she says. “I think all of us as we’re going through puberty, and then in those teenage years, when we’re confronting ourselves in the mirror have
